Let’s break down the Semrush Content Toolkit pricing and features.
We’ll explain what’s included, what the tool limits are, and how it compares to other content creation options.
Feature |
Content Toolkit plan ($60/month) |
---|---|
Free trial |
7 days |
Standard articles |
Unlimited |
SEO-boosted articles |
5 per month You can purchase an additional 10 SEO Boosted articles for $30/month. |
SEO briefs |
Included |
Content ideas |
Included |
Content optimization |
Included |
AI writing tools |
AI rewriting features, integrated AI Chat |
AI image generation |
Included |
Brand voices |
Up to 50 |
WordPress publishing |
One-click export, supports up to 100 sites |
Plan Details
Here’s what you get with Semrush’s Content Toolkit.
Key features:
- Unlimited standard articles: Generate as many long-form articles as you want, using AI and Semrush data
- SEO-boosted articles: Add advanced SERP analysis to increase your chances of ranking
- Topic Finder: Discover high-impact content ideas, backed by real search data
- SEO Brief Generator: Build detailed briefs, with keywords, content outlines, and competitor insights
- Content Optimizer: Analyze and improve your content with SEO, tone, and readability tips
- AI writing tools: Compose copy with AI Chat built into your blog editor and instantly rewrite your text
- AI image generation: Create custom visuals directly in your workspace
- Brand Voice: Create and save up to 50 unique writing tones to keep your content consistent
- Google Docs transfers: Send your drafts to Google Docs directly from the tool
- WordPress integration: Publish to up to 100 connected sites with one click
Included limits:
- 5 SEO-bosted articles per month
- Additional SEO Boost credits available: get an additional 10 articles for $30/month.
Why Choose Semrush Content Toolkit?
Unlike generic AI tools, the Semrush Content Toolkit is built on real SEO data—so every article you write is set to rank high.
Plus, it integrates data-driven topic search, drafting, optimization, and publishing into one seamless workflow.
Here’s how Content Toolkit compares to ChatGPT:
Feature |
Semrush Content Toolkit |
ChatGPT |
---|---|---|
SEO data |
✅ Uses Semrush’s competitive data |
❌ Doesn’t offer access to real-time SEO data |
Full SEO article generation |
✅ Generates full long-form, SEO-ready drafts with a single click |
❌ Requires multi-step prompting to write long-form SEO copy |
SEO brief generation |
✅ Generates briefs by analyzing your keywords and top-ranking competitors |
❌ Creates basic briefs based on your input |
Suitability for SEO beginners and small teams |
✅ Integrates SEO best practices and offers an intuitive interface |
❌ Requires prior SEO knowledge and prompting skills to succeed |
Content ideas based on data |
✅ Generates data-driven topics for your target location |
❌ Comes up with generic content ideas based on your input |
Local SEO content optimization |
✅ Analyzes local search trends and optimizes your content accordingly |
❌ Doesn’t have access to local SEO data |
Simplified content creation in your brand voice |
✅ Creates a brand voice based on a writing sample and applies it to each new content piece |
❌ Requires multi-step prompting when trying to mirror your writing style |